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The answers we give before every project.

Pricing, timelines, platforms, search visibility: what we explain to every brand that writes to us, put down in writing. With the real numbers, and no detours.

  1. After launch

    Traditional web agencies: why your site is holding you back, and what we do differently

    Changing a button colour costs €800, the shop lives on a different domain from the brand site, the newsletter plugs into nothing. What the traditional agency model produces, and what we deliver instead.

    7 September 2026Read the guide
  2. Process & timelines

    Web agency or freelancer: what's the real difference for your site, and which should you choose?

    A freelancer usually covers one skill, an agency several under the same roof. The concrete comparison, budget and timelines included, to choose the right partner.

    2 September 2026Read the guide
  3. After launch

    Slow Shopify store: why your fixes aren't enough anymore

    You've already compressed the images, removed apps, and switched themes, and the PageSpeed score is still orange. Why surface-level fixes plateau, and what actually solves the problem.

    2 September 2026Read the guide
  4. After launch

    E-commerce site not converting: 7 common causes (and how to fix them)

    Traffic shows up, sales don't: the 7 causes we see most often when we take over Shopify stores, and the fix for each one.

    2 September 2026Read the guide
  5. Platforms

    Shopify without paid apps: what we code straight into the theme

    Seven active apps on a Shopify store means seven monthly subscriptions and seven scripts slowing it down. Here is what we code straight into the theme instead, and the real effect on speed and budget.

    2 September 2026Read the guide
  6. After launch

    SME website generating no leads: 7 causes and how to fix them

    An SME website can stay online for years without ever generating a single lead, and it's almost never a matter of luck or traffic. Here are the 7 most common structural causes, with the concrete fix for each.

    2 September 2026Read the guide
  7. SEO & AI

    GEO and AEO for Shopify: making your store visible on ChatGPT and Perplexity

    AI now answers purchase questions in Google's place, and many Shopify stores do not show up in it. What matters: complete product pages, up-to-date policies, code that does not bury the information.

    2 September 2026Read the guide
  8. Pricing & budget

    The price of a custom-built Shopify store in France in 2026: the line-by-line breakdown

    Between a €2,500 themed store and a €30,000 hand-coded one, nobody explains what actually justifies the gap. Here is the line-by-line breakdown, plus the costs that usually get left out of the estimate.

    2 September 2026Read the guide
  9. Process & timelines

    Building a professional showcase website in 6 weeks: the full timeline

    Six weeks is a workable timeline for a professional showcase website, but only if the schedule is clear on both sides. Here is what that looks like in practice at Sonho, week by week.

    2 September 2026Read the guide
  10. Platforms

    Shopify agency in Paris: why custom-built code beats an off-the-shelf theme

    A purchased theme with apps stacked on top is the default offer from most Shopify agencies in Paris. Here is what that actually changes for cost, speed, and autonomy, compared with a store built by hand.

    2 September 2026Read the guide
  11. Process & timelines

    A web agency in Paris for SMEs: how to avoid a quote that drifts and a project that drags on

    A reasonable quote that doubles along the way is almost never an accident: it's the result of a vague scope. Here's how a fixed-price quote and a six-week schedule prevent it.

    2 September 2026Read the guide
  12. Platforms

    Custom-built Shopify store: the 5 signs a quote is not really one

    Three Shopify quotes all say “custom-built”, but only one theme is actually coded for your brand. Here is the 5-sign test to run on any proposal you receive.

    2 September 2026Read the guide
  13. Pricing & budget

    How much does a website cost in 2026? The real numbers, with an itemized quote to back them up

    The real market price ranges for 2026, line by line: custom website, Shopify store, redesign, hidden costs. And why two quotes for the same project can differ by a factor of five.

    10 June 2026Read the guide
  14. Process & timelines

    How long does it take to build a website? Real timelines, step by step

    Four weeks for a simple custom website, six on average all included, up to ten for a multilingual Shopify store. Here are the real timelines of a website project, step by step, and what makes them slip.

    10 June 2026Read the guide
  15. Platforms

    Migrating to Shopify without losing your SEO: the honest guide

    The number one fear before a Shopify migration is losing your Google traffic. Here is the protocol that prevents the drop, the real costs after migration, and the cases where you should not migrate at all.

    10 June 2026Read the guide
  16. Platforms

    Website redesign: WordPress, Webflow or custom? The honest comparison

    Most comparisons are written by people selling WordPress, Wix or hosting. Here is the math nobody does: the total cost over three years, broken down by business situation.

    10 June 2026Read the guide
  17. SEO & AI

    How to be visible on ChatGPT: the practical guide for a French brand

    No submission form, no magic formula: what actually gets a brand cited in ChatGPT's answers, with honest numbers to back it up.

    10 June 2026Read the guide
  18. After launch

    Website maintenance: the real prices, what it covers, and what happens if you do nothing

    The actual market ranges by type of site, what a maintenance contract really covers, and the concrete causes of a slow website (especially on Shopify).

    10 June 2026Read the guide
Sonho

A first call to talk through your project, no strings attached.

The first call is about understanding your project. You get a price range, a realistic timeline and our honest take on feasibility. If we're not the right fit, we'll point you to someone who is.

Twenty-plus projects delivered, on time every time.

GrilléBleu Mon JulesYade Paris
20+ brands trust us